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    • Jaharah: Omg, I cannot wait for this its June 15 but just coming outta quarantine things were a little chaotic. Also...
    • Dawn: LOL, cute. Fans sometimes get disappointed when a couple splits up. But American dating patterns are such that...
    • Jen: Happy to see this! They seem so right for each other. An accomplished man for beautiful Paris. Congrats on their...
    • Benji: I loved seeing this. Make me miss her old shows, not only Simple Life, but BFF as well. Pretty bummed This Is...
    • Alfred Romero: Hey Happy Birthday had the pleasure of seeing you on the veiw you are amazing and I love that you keep...
    • S7: Happy birthday Paris! Wish you good luck. Ahmad Gh. Y. (S7) Mon, Feb 02\17\2020
    • Jen: I remember when Lainey used to call Jennifer Biel ‘shelf-ass’ in her column, implying Justin would...

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    E! Promotes Simple Life 5

    If you happened to be at the beach over the holiday weekend and thought you saw celebutantes Paris Hilton and Nicole Richie parading around sedan-style in a canoe, you weren’t hallucinating.

    To promote the next installment of E! reality series The Simple Life, which premieres May 28, the cable network deployed doppelgangers of Hilton and Richie around outdoor areas in New York, Chicago and Los Angeles.

    As in the print, online and outdoor ads for the show’this time set at a summer camp’the ersatz Paris and Nicole were hoisted aloft in their canoe by a couple of buff beefcakes in swimsuits. Given Hilton’s imminent engagement at the Century Regional Detention Center in Lynwood, Calif., for violating her probation over a DUI incident, you’d think E! would shy away from any promotion that may conjure the phrase “going up the river.”

    Apparently not. According to Suzanne Kolb, executive VP of marketing and communications at E! Networks, on-air spots might even poke fun at the star’s predicament, urging viewers to watch The Simple Life “no matter where you’re spending your summer.

    AP

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